About Roberts Buchanan Associates
​Roberts Buchanan Associates is a senior-led public relations consultancy focused on helping organizations build credibility, shape perception, and engage the media with purpose.
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We partner directly with founders, executives, and in-house teams to provide thoughtful strategy and hands-on execution — without the handoffs, junior teams, or excess layers typical of larger agencies.
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Our Philosophy
We believe effective PR starts with clarity.
That means understanding what your business needs to be known for, how the media is covering your space, and where your voice can add real value. From there, we focus on disciplined messaging, selective engagement, and long-term positioning — not volume or noise.
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Our work is shaped by experience, judgment, and strong media relationships built over time.
Senior-Led by Design
Roberts Buchanan Associates was built on a simple premise: clients deserve direct access t experienced professionals.
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Every engagement is led by senior practitioners who are actively involved in strategy, media engagement, and ongoing counsel. We don’t outsource core work or delegate it to junior teams.
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This approach allows us to stay closely aligned with our clients’ priorities and deliver work that is both thoughtful and effective.
​Who We Work With
We typically partner with:
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Leadership teams and founders
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Investor-backed and growth-stage companies
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Established organizations navigating change, scrutiny, or increased visibility
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In-house communications and marketing leaders seeking senior partnership​
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Leadership​
Jay Roberts
Founder & Principal
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Jay Roberts is a senior public relations advisor with more than two decades of experience helping organizations build credibility, shape perception, and engage the media with purpose. His work spans technology, biotech, financial services, consumer, healthcare, and professional services, partnering closely with founders, executives, and in-house teams during periods of growth, change, and increased visibility.
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Jay takes a hands-on, senior-led approach — integrating strategy and execution without handoffs or junior teams. He is known for disciplined messaging, strong media relationships, and a focus on outcomes over volume.
Shev Rush
Senior Consultant
Shev Rush is a senior communications advisor with more than two decades of experience helping organizations shape narratives, strengthen executive positioning, and engage the media with purpose. His background spans technology, consumer, financial services, healthcare, and professional services, with experience on both the client and agency sides.
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An accomplished writer, Shev has helped leaders place thoughtful commentary and bylined work in leading business and mainstream outlets, supporting long-term credibility rather than short-term visibility. His approach emphasizes clarity, discretion, and relevance — aligning messaging with what the media is covering and what organizations need to be known for.
